Privacy Policy

Effective Date: January 1, 2026

Sortsyrankberry Expeditions Ltd. ("we", "our", or "us") respects your privacy and is committed to protecting personal data collected through sortsyrankberry.com.

1. Information We Collect

We collect personal information directly provided by users when submitting inquiry forms, signing up for field updates, or interacting with our safari planning desk:

• Contact identity data: Name and Email address.
• Expedition parameters: Desired destination, seasonal timeframe, and safari preferences.
• Technical data: IP address, device type, browser metadata, and cookie preferences.

2. Purpose of Data Processing

Your data is processed strictly to fulfill custom expedition advisory requests, optimize national park spotting algorithm accuracy, and comply with UK GDPR regulations.

3. Data Retention & Sharing

We do not sell, rent, or trade user personal data to third parties. Data is shared solely with necessary technical sub-processors (e.g., secure hosting infrastructure and web analytics platforms).

4. Your Legal Rights

Under UK GDPR, you maintain the right to access, rectify, port, or request erasure of your personal data at any time by emailing [email protected].